There’s endless amounts of reasons why a small to midsize business should have a strong digital presence in their local community. Whether it be to stay competitive; offer better customer experience or increase in Google’s search results – local businesses should have a website in today’s digital world. Some businesses still think that to have a well developed website you need to pay 1000s of dollars.

However, with the increase of web development platforms many web design companies are able to offer websites that are design and developed with high standard at an affordable price. With that said we want to share six main reasons why a local business should have a website:

Competitors are already online and, are attracting consumers that could potentially be your customers.

A well developed website instills trust in potential customers. Giving your business additional credibility.

Having a website allows for potential customers to access your business 24/7.

Potential customers are searching through different websites looking for products or services that your business provides.

A well developed website instills trust in potential customers. Giving your business additional credibility.

Through analytical tools you can track all visitors and learn how much time they spend on your website and which pages they’re reading.